April 04, 2020 By Gerard Jude Castillo

Kia Philippines Promises to Care during the COVID-19 crisis and beyond

A Promise to Care—this is Kia Philippines’ newest commitment to its the Filipino consumer. What exactly does the Korean carmaker’s local arm, now managed by Ayala-owned AC Motors, mean by this?

In a nutshell, it pledges to provide programs and services that aim to ensure that clients are looked after every step of the way. This covers everything from the vehicle shopping experience all the way until way after the ink has dried on the dotted line.

To demonstrate its Promise to Care, the carmaker has put in place four guiding pillars that will see such things as improved quality, more convenience, more transparency, and more agility in delivering what customers want and need. In plain English, one can expect to see amenities like digitized tools to help in vehicle perusal and purchasing, faster and more convenient service, as well as customized vehicle service.

Besides this, the current COVID-19 crisis has given Kia Philippines the chance to show that it is committed in its Promise to Care as it serves up such services as Extensions on Warranty Coverage and Preventive Maintenance Service, and 24/7 Emergency Roadside Assistance.

Due to the Enhanced Community Quarantine, Kia owners are naturally forced to stay home and unable to bring their vehicles for service during this critical period. In light of this, all Kia vehicles with warranty coverage expiring during the lockdown will be eligible for an 30-day extension after the ECQ is lifted.

By the same token, vehicles with PMS schedules due within the quarantine period will be given a 15-day grace period once the lockdown is lifted. These are just some of the ways by which Kia shows its customers that it cares for them during these trying times.

As for the 24/7 Emergency Roadside Assistance, it is open to all Kia vehicles that were purchased from March 1, 2020 onwards. Owners can avail of such services as:

– Emergency Towing

– Minor Onsite Repair

– Information services

– Personal Assistance

– Medical Assistance

To avail of this service, simply answer a few questions found on Kia Philippines’ Facebook page. Customers may likewise avail of this program, along with the Warranty and PMS extensions by visiting or contacting their Kia dealer as soon as the lockdown is over.

Simply put, Kia’s Promise to Care is its way of giving each customer peace of mind knowing that when they buy a Kia, they are in good and caring hands.

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