March 25, 2021 By C! Magazine Staff

The Mitsubishi L300: Built on Trust

Trust. This is what keeps relationships alive and going strong over the years. It is also what makes Filipinos choose vehicles like the Mitsubishi L300.

Sure, there are newer offerings out there, some of which may be a lot more affordable. Yet for businessmen like Ric Joseph Incognito, it’s all about going with a trusted nameplate.

The Mitsubishi L300 in its light duty FB form has been around for 38 years now. Throughout this period, it has earned the trust and respect of many Filipinos because of its capable and reliable mechanicals and ability to withstand the test of time.

Its rigid chassis, for instance, has been reinforced with structural adhesives while its tried and tested 4D56 diesel engine has now been updated with an equally durable and Euro-4 compliant 4N14 CRDI unit. The 2.2-liter mill dishes out 98 bhp and 147 lb-ft of torque.

With its 1,215kg payload capacity, it can haul numerous types of cargo or passengers and be configured in a variety of body styles to suit your business needs. All this just roves that while it is built on a trusted platform it isn’t afraid to evolve.

And this is why Filipinos like Ric chose the L300. He was even so satisfied that he purchased a second unit for his growing trucking business.

Now that’s trust.

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