January 06, 2022 By Gerard Jude Castillo

What does 2022 hold for the global automotive landscape?

As we find ourselves at the start of another year, we tend to wonder what the future holds. There’s no denying that 2021 was a trying time for many of us. So what will be of 2022? 

While we cannot predict the future, there are a few clues that point to how things may shape up for the global automotive landscape in 2022. In the coming months, we may see such things as:

Nissan Leaf

1. Going electric: It’s no secret that many automakers have said that they plan to phase out or at least cut production of cars with internal combustion engines by the end of this decade. Countries in Europe have likewise joined the call for cleaner vehicles by restricting the number of ICe-powered vehicles by the 2030s. So it’s no surprise that many major carmakers are hard at work churning out their respective 3 fully electric or hybrid electric vehicles. Volkswagen, Audi, Nissan will continue to electrify their product portfolio. Even Toyota, a staunch hybrid advocate, seems to be going the fully electric route. Expect more of these rides, as well as better infrastructure (hopefully) in the coming months.

2. Autonomous mobility: As more vehicles come with some sort of self-driving or intelligent autonomous safety system, we will see the continuous evolution of the self-driving vehicle. As more car and tech companies collaborate, we can expect to see Artificial Intelligence come into the mix to help cars become more intelligent. Whether they will be wiser than some drivers, however, remains to be seen. 

3. Digital and online sales and marketing: There’s no denying the emergence and popularity of digital and online marketing. Most everyone nowadays purchases or at the very least, checks out an item online. This is heightened by the current global pandemic that is forcing many to simply stay in their bubble–even as they purchase items for themselves. Big-ticket items are starting to become part of this as carmakers have beefed up their respective virtual showrooms and online sales platforms. Utilizing technology to attend to sales inquiries and customer service concerns is also gaining ground. And yes, we expect to see more of these in 2022.

4. More than vehicle ownership: While owning a vehicle in the traditional sense of the word is still the way to go for most people, there is a growing trend towards Shared Mobility, as well as Vehicle Leasing. Shared  Mobility, as the name suggests, uses two or more people having access to the same vehicle at different times. Think of it as time-sharing wherein you get to use the vehicle at certain times in a month–only when you need it. Then there is Vehicle Leasing, where you can make full use of a vehicle for a certain number of years without the costly ownership expenses. Think of it as subscribing to the use of the vehicle. We see these trends growing in 2022 as more people still wish to be mobile but aren’t necessarily willing to shell out funds for their own ride.

5. Fuel Cell Electric Vehicles: It’s got more range, it charges faster, and it emits nothing but water. We refer to hydrogen fuel cell electric vehicles. While examples like the Toyota Mirai, which have been in the market for several years now, aren’t that popular as say, the Prius hybrid, we expect to see this change as more carmakers and countries like Europe, Japan, and the U.S. are pushing for cleaner vehicles. Of course, refueling infrastructure and other factors will play a huge part. But just like EVs, this might just take off once everything is laid out properly.

Yes, the future does look bright and clean for the year ahead. Whether all these will come to pass remains to be seen. 

Have a happy, safe, and Blessed New Year, everyone!

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