June 29, 2019 By Maynard Marcelo Photos by Juanito Vinluan

Guanzon-Suzuki 3S Shop Roosevelt Re-Opening

United Excelsior Marketing, Inc., or UEMI, a wholly owned subsidiary of the Guanzon Group of Companies, reopened their flagship Suzuki 3S Shop along Roosevelt Avenue in Quezon City last May. 28, 2019. The remodeled shop is the first Suzuki 3S Shop of the Guanzon Group of Companies and boasts of a spacious 315 square meters of total floor area. In 2018 it was hailed as Suzuki Philippines’ Most Outstanding 3S Shop in Luzon. 

The shop first opened its doors for business back in 2005, and now on its 14th year anniversary, UEMI decided to give the store a much needed facelift to ensure better service to its vast clientele. Conforming to high Suzuki standards, the reopened 3S shop reflects Suzuki’s sophisticated brand image and advanced technology. The showroom is designed to have a wide open space wherein visitors can watch the working scene of the service shop through a glass partition. Its basic design concept is based on the colors white, black, orange and blue to present a high-class atmosphere. 

The 3S in Suzuki 3S Shop means Sales, Spare Parts and Service. It is a one-stop-shop concept that aims to deliver all the Suzuki motorcycle needs of each customer. It houses the brand’s latest campaign Suzuki, Para sa Lahat ng Trip Mo featuring the hottest young icons – Liza Soberano and Enrique Gil with the new fashion scooter Skydrive Sport, the beauty of speed Skydrive Fi and the global Suzuki scooter – Address, to backbone – the revolutionary GSX-R150, GSX-S150 and Gixxer Fi and business model GD110 to the well-loved underbones, the Underbone King –the Raider R150 Fi and Carburetor, Shooter 115 Fi and the no.1 selling Underbone Leisure motorcycle – Smash Stylish Colors.

Guanzon and Suzuki forged their partnership way back in 1975 and have maintained a strong relationship ever since. Guanzon-UEMI team headed by their President Mr. Guanzon Lo (with wife Mylene Lo), General Manager Arnold Guillen, Marketing and Promotion Supervisor Marc Jason Ong, Area Manager Emilia Quetua, Branch Manager Liezel Guinto and Suzuki executives with President Mr. Akira Utsumi, General Manager for Motorcycle Sales and Marketing Mr. Jun Bulot, National Sales Manager Mr. Mitsunori Shiraishi, Regional Sales Manager for North Luzon Mr. Erick Fernandez, Marketing Head Mr. Monch Bontogon, and Dealer Development Group Head Mr. Jose Salavarria. 

During the grand opening, Guanzon-UEMI and Suzuki prepared exciting promos and various activities such as the Skydrive Sport Dance Contest, fun games, bingo and discounts and freebies. On top of the existing deals and freebies, Guanzon and Suzuki are giving opening treats to their first customers by offering enticing downpayment options and a FREE grocery package for select Suzuki bikes.



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