October 10, 2020 By C! Magazine Staff

Royal Enfield launch 4 new colorways in the Philippines

Royal Enfield, the global leader in the mid-size motorcycle segment, has consistently worked towards building increased accessibility for consumers, into the motorcycling way of life. The brand continues to appeal and attract various audiences via its products, initiatives and engagements.

Granite Black

 

The Royal Enfield Himalayan has redefined adventure touring in India and across the world, and managed to carve a niche within the adventure touring segment. Inspired by Royal Enfield’s 60 years of enduring history in its spiritual home – The Himalayas – the motorcycle has been an accessible and engaging option for riding enthusiasts.

Gravel Grey

 

Together with Hardcore Brothers Custom Motorcycles, Inc., Royal Enfield expects a more ambitious business growth, greater expansion and best customer service and experience in the country.

Lake Blue

 Vimal Sumbly, Head – APAC Business markets said, “Philippines is one of the promising markets for Royal Enfield. We have sold over 400 Himalayans in the country and have received excellent feedback on this Adventure Tourer from Royal Enfield. I am delighted to also share that Himalayan has won the “Best Adventure Touring Motorcycle – 2018 by the C! Magazine and Motorcycle of the Year, 2017 Best Adventure / Dual Sport” by the Car Awards Group in Philippines. This apart, the product has been also garnering a lot of positive response from Adventure enthusiasts in the country. It is undoubtedly the fastest growing Adventure motorcycle for the brand in the APAC region. With the ease of riding and handling, more focus on rider safety, the new Himalayan in the Euro IV specification is also equipped with a hazard switch that warns other riders in its proximity in case of a red flag and improved side-stand that will make parking on any kind of terrain easier. It’s ideal for on road and off-road riding, and practical for everyday riding as well as weekend Adventures.”

Rock Red

Jimmy D.L. Barinaga , President & CEO, Hardcore Brothers Custom Motorcycles Inc shared “ We are excited to launch new colorways in Philippines for the new Himalayan Euro IV. In addition to the current colors – Snow White and Granite Black, Himalayan will have four new colors, two dual-tone colors, inspired from the varied terrains that our riders ride on during their journeys – Lake Blue and Rock Red, the camouflage Sleet Grey and Gravel Grey that has a satin finish to it. With these colorways and the accessible price point of Php 299,00, the product will appeal to Adventure enthusiasts and Two Wheeler intenders alike.”

Sleet Grey

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